Making money online in 2020 can be the boost you need in your finances. This isn’t your usual “how to” article. Instead, it’s a companion that’ll teach you the basics of making money with your web traffic, so you’ll have a solid foundation to build your own online income.
The internet has come a long way since its humble beginnings. With its rapid growth over the decades, the World Wide Web has become a fountain of possibilities. One such opportunity is the ability to generate a steady passive income stream for you.
An added advantage to utilizing one of the many potentials of the internet is the flexibility it affords you. What I mean by this is that you don’t have to be working from morning till nightfall. Instead, you could go on holiday and still make money at the same time.
Below, I’ve listed ways in which you can make money online. Also, I have taken it upon myself to explain each method in detail and present it as an easy-to-follow guide.
However, before going ahead, I’ll need to explain an important fundamental you must know about:
Web Traffic Meaning
Web traffic is the term used to describe the number of times internet users visit a website. These visits could be measured on a daily, monthly, quarterly, or yearly timescale.
The essence of measuring web traffic is to provide you with data showing how popular and effective your website is at attracting internet users. Further analyzing the data will give you some information about the users who visited your website. Information such as:
- How long the user spent on your website
- Which page of your website shows high user interest
- The offsite link sources which bring visitors to your website
- Bounce rate (number of visitors to your site who view one page before leaving)
- If the user made any purchase (if you run an online business)
The pointers I’ll be sharing with you build upon the effective use of web traffic. This is because the more web traffic visiting your website, the higher your chances of making money from your website or blog. Also, I’ll include step-by-step guides to help you get started immediately.
Let’s go through the top 6 ways you can earn money with web traffic. Start by selecting one technique from the list below, stick at it, and see if it works for you.
1. Affiliate Marketing
What is affiliate marketing?
Affiliate marketing is a form of sales marketing whereby you earn a commission when people buy a product you recommend to them. It is regarded as one of the easiest and fastest ways money can be made online.
The way affiliate marketing works is such that you don’t have to own the product you recommend. Neither is it compulsory for you to have a website or blog.
All you have to do is play the role of an intermediary between a company and potential customers. Every time a customer purchases the company’s product, you earn a commission from the sale.
Many companies have affiliate programs you can sign up to. For example, Nike, Amazon, Apple, and Disney World have affiliate programs they offer.
You can easily find out if a company has an affiliate program by visiting their website and doing a little research.
Always remember that not all products will offer the same commission rate. The commission you’ll receive from the product purchased is calculated using a percentage value of the product’s price. For some products, the rate may be as low as 1%, and for others, it can be as high as 75% of the product’s value.
Let me give you an example. Newbie, Mary-Ann, signs up to Clickbank’s affiliate program and has an account created for her. Going through the list of products available for sale, she sees a product worth £75. She says to herself, “I want to promote this product on my blog.”
Immediately, she creates a post on her blog, includes her affiliate link (her unique ID for the item she is promoting) then sets about getting more web traffic.
She also posts her affiliate link for the product being promoted on her social media accounts. This is to help her reach more internet users who may be interested in the product.
By taking these little actions, a customer buys the product through her link. As a result of the purchase made, she earns £15 as commission.
A £15 earning on a product which costs £75 means the product had a 20% commission placed on it. Assuming the commission on the purchase of the product was 50%, Mary-Ann would have earned £37.50 as commission.
Amazon’s affiliate program offers a commission between 1% and 10% on selected items. Be careful when selecting the products to advertise as some do not earn you any commission for their sale (0.00% commission).
Clickbank’s affiliate program offers commissions between 1% and 75% on its products. The product’s vendor sets the commission given on each item. When a sale is made, Clickbank deducts your commission and pays you after it has processed the purchase.
Getting started with affiliate marketing can be easy and quickly rewarding. This is because you can start earning commissions almost immediately after signing up if you have good web traffic numbers.
To show you how easy it can be to sign up for an affiliate program, I’ll be using Clickbank’s sign up procedure as an example. It is simple, and within minutes, you’re signed up.
1. Click on the Create Account Button
2. You will be requested to enter your personal and bank details in the boxes provided to create an account with ClickBank successfully
3. Once you’ve successfully created your account, return to the homepage
4. Click Affiliate Marketplace, and you’ll be directed to a web page where you can select the products you would like to promote
5. Click the “PROMOTE” button after you’ve decided which product you’d like to sell on your website or blog. You should see a screen like the one below pop up
6. Enter your personal account details in the boxes provided, and a unique “hoplink” will be generated for you. The hoplink generated will serve as your affiliate link (unique ID). This enables you to promote the product on your website or blog
Pros and Cons of Affiliate Marketing
2. Google Adsense
Google Adsense, or Adsense, is a commission-based advertising service offered by Google to websites and blog publishers. Once you sign up for the service, Google places ads on pages of your website. Signing up is free and open to both experienced and new website and blog publishers.
Google Adsense offers you three ways to earn money from your blog through its Adsense program. These are Cost Per Click (CPC), Cost Per 1000 Impressions (CPM) and Cost Per Engagement (CPE) models.
For the CPC model, you earn money when visitors click on the ads displaying on your website.
In CPM, you earn money when visitors to your website view ads displayed on your website.
For CPE, you earn money when visitors to your website or blog interact with the ads on display.
Before you can sign up to get started, you’ll need three things. They are:
- A Gmail account
- Original web content (which must comply with Adsense program policy)
- Postal address and phone number
Below, I take you through how easy and straightforward registering and using Google Adsense is:
Step 1: Sign up to Google Adsense
Step 2: Verify Account Created
Step 3: Log in to Google Adsense
Step 4: Choose the type of ad format you want to be displayed on your website. Your options will be either text or display (image or video) ad formats. You may decide to choose both
Step 5: Since it’s your website, you’re in control of choosing where the ads will be displayed
Step 6: Bids will be submitted by advert companies for the space you have chosen to display ads. The bids will be submitted in real-time like a real auction would
Step 7: Adsense will bill the advertisers on your behalf each time visitors view or click on the ad. You’ll need to have a minimum account balance (payment threshold) before you can withdraw your earnings
Easy and simple steps, right? I know it is. Before you go ahead to sign up, I encourage you to read through Adsense Terms of Service. After you’ve read through the terms and you’re satisfied with them, you can sign up.
Pros and Cons of Google Adsense
3. Sell Your Own Digital Product
If you’ve had great success selling other people’s eBooks or products, nothing stops you from selling your own.
The best way to make money from eBooks is to repurpose popular content from your website’s blog. For example, if your website is fashion inclined, an eBook related to fashion will be appropriate to offer to your visitors.
A great benefit of advertising your product on your website is you can sell directly to customers. This eliminates the need for an intermediary or having to pay commission on sales of your product(s). Making direct sales to customers means you keep all the money. No sharing.
Another way to sell your digital product(s) is to have them listed on other websites such as Clickbank, Amazon, ShareASale, among others.
On such platforms, you allow other bloggers and website owners to market your products on their sites in return for commissions. The benefits of listing your product on these sites include a potential increase in sales, reaching out to affiliates’ visitors, etc.
Pros and Cons of selling your own ebook
4. Create Your Affiliate Program
This is like a follow on from the previous method of earning money. So, instead of signing up to an affiliate program, you create your own.
Having an affiliate program can be a great way to make money online if you have your own products, as it allows website owners and bloggers to sign up to promote and sell your products.
The process is similar to you joining an affiliate program, except you’re the one paying commission. Adopting this approach to making money through your website will benefit you in two ways:
Firstly, visitors to your website can purchase your products directly from you, thereby making you money. The great thing about this is all the money you earn is yours to keep.
Secondly, other website owners and bloggers will sign up to join your affiliate program. This means that they do most of the work for you in terms of advertising and directing buyers to you.
In summary, you make sales from internet users visiting your website as well as from visitors to your affiliates’ website or blog. You make the sales and money, they earn their commissions. It’s a win-win partnership.
Pros and Cons of Creating your affiliate program
5. Have Sponsored Posts On Your Website
What are sponsored posts?
Sponsored posts are articles that someone pays you to have published on your website. They are a great way to utilize your web traffic to make money.
Sponsored posts usually contain a link for your visitors to click on and visit the sponsors’ website. So apart from the payment you get for a sponsored article depending on your agreement with the article sponsor, you can earn a commission when visitors buy a product from them.
An added bonus is the sponsor may hire you to write the content on their behalf. This way, you get paid for writing the article and also posting on your website.
You can get started by:
- Searching social media platforms like Facebook for blogger groups and join them.
- After joining share your website address with other members so that potential advertisers can contact you.
When you publish sponsored posts on your website, you must indicate the post is sponsored on the page. This is necessary for every article you’re paid to publish because of new advert regulations, especially if you’re in the U.S.
Pros and Cons of Including sponsored posts
6. Email Marketing
Starting an email list is another way you can earn money from your blog. When you begin compiling an email list, your main aim would be to convert first-time visitors to your website into followers. This way, you can always stay in touch with your followers and sell directly to them.
For you to grow your email list, your website content should be exciting and valuable to your web traffic. You want your visitors so interested in what you’re offering that they willingly subscribe to your mailing list.
Starting an email list is not an easy task. It is a long term project. Although it won’t make you rich in one day, it will give you a rock-solid foundation to build your online empire on.
So, begin growing your email subscribers list and ensure you continually keeping in touch with content they find valuable. As your website grows and your followers remain happy, you can leverage their loyalty to generate outstanding profits for yourself.
Giving your audience what they want is the first and most important stepping stone to you making money online. By offering products they already desire, you’ve stacked the odds of success in your favor from the start. Do this, and the possibilities to earn money through your mailing list are nearly endless.
One note of caution I’ll give you is to avoid spamming your subscribers’ emails with unsolicited offers. Doing this is not advisable as it could affect your long term online money making goals and integrity.
Pros and Cons of Email Marketing
There you have it! My top 6 ways for you to earn money online in 2020.
If you have any suggestions or something you think should be included in this list, let me know. I’ll also appreciate you sharing your experiences on how you made money with your web traffic.
I want to see you make money online in 2020, and I wish you all the best.
- Choose a method you can conveniently make money from your blog with.
- Map out your strategy, in detail.
- Take action.